Are professional Airbnb photos for your Airbnb really worth it? Yes, it is! Creating an Airbnb listing and taking the photos yourself is the easy part but how do you get the most out of your property?
We can all agree on one thing, it’s that having professional photos taken looks WAY better than phone snaps right?! You may be thinking, well as long as the potential guests see what my Airbnb looks like and has to offer shouldn’t that be enough? Even if it’s with low-quality photos? The answer is unfortunately no…
Professional photography is essential! And I’m not just saying that because I’m a photographer and would love to shoot your Airbnb for you, it’s because it’s true! Imagine yourself scrolling through the Airbnb app, which listings have stopped you scrolling, and looking at their property? The ones with high-quality photos and good lighting right?
It is proven that properties with high-quality photos on their listing receive significantly more bookings than those that don’t! THIS is how you can boost your Airbnb profits, it’s by getting professional photos taken of your short-term vacation rentals! A listing full of low-quality, blurry photos suggests no time or care has been taken with your listing. Guests think their stay might suffer from the same lack of attention. BUT professional photography, suggests a professional service that they will receive while staying at your property!
So what are the Dos and Don’ts of an Airbnb photoshoot that will help you boost your Airbnb profits?
DO make sure to stand out from the crowd!
Short-term vacation rental listings and websites are in an oversaturated market so you want to make sure your Airbnb stands out from the rest! It needs to get noticed so you can get those bookings! And professional photos can help with this! They will have potential guests stopping their scrolling to look at your listing and say “wow, I want to stay there”.
Even Airbnb themselves say, “First impressions are everything and adding high-quality photos is an easy way to attract more travelers to explore your listing page”. Each property is unique in its own way. It has its own interior design telling its own story and history. You want to show exactly that off in photos to attract guests!
DO know your ideal guest!
Each property is unique in its own way which means it attracts and appeals to different types of travelers and guests. This means you need to know your ideal guest and how you can tailor your listing to them! Are you looking to attract guests who are staying for leisure and fun? Business owners? Families? As soon as you know your target market it will help you design your Airbnb to suit them. Which will then help you decide on how to photograph each room as well as what details to focus on.
You want your target audience to imagine themselves sleeping and staying in your property. Once youve done that youve achieved the hardest part of listing your property online.
DONT wait last minute!
Did you know that Airbnb searches tend to peak in the summertime? This is because everyone is booking summer getaways! This means you want to make sure your listing is up to par before summer comes around!
Unfortunately, iPhone photos won’t cut it so instead of taking quick shots of your Airbnb make sure to invest in a professional photographer who is familiar with taking interior photos for short-term vacation rentals. In the online world, you only have a few seconds to capture the attention of your reader and potential renter so the quality of photos is extremely important!
Attractive professional images receive more clicks, help grab the attention of the buyers and compel them to book with you! Hiring a professional photographer for your Airbnb or short-term vacation rental offers many benefits that help you market your brand effectively to potential clients and make an impression that will continue to bring in business!
If you are ready to level up your Airbnb or short-term vacation rental listing from iPhone photos to beautiful high-quality professional photos contact me on my website.
Need more proof that professional photos are worth the investment? Check out my blog “Beautiful Cricket Farms Airbnb Vacation Rental Photography” and see my blog on Why Professional Airbnb Photography Will Improve Your Listing Tenfold!
